YouTube

YouTube generated over $60 billion in total revenue in 2025 and is on track to reach $68.5 billion to $72 billion by the end of 2026. This revenue is driven by $40.36 billion in video advertising sales and $19.64 billion from paid subscriptions across its 325 million Premium, Music, and TV subscribers. As Alphabet’s second-largest […]

India has the most YouTube users in 2026, commanding a massive audience of 467 million active viewers on the platform. I review social media demographics daily to help creators grow their channels. You need to know exactly where your potential audience lives to build a successful digital strategy. When you understand which countries watch the

You cannot completely turn off YouTube Shorts with a single setting, but you can get very close. In 2026, YouTube introduced a zero-minute Shorts feed limit, which removes Shorts from your home feed entirely. Combined with a few other methods, you can build a nearly Shorts-free experience on both mobile and desktop. I’ve tested every

YouTube monetization is the process of earning money from your YouTube content through the YouTube Partner Program (YPP). Once accepted, you can earn from ads, channel memberships, Super Chats, YouTube Shopping, and more — all directly through the platform. If you’ve ever wondered how creators turn views into income, this guide breaks it all down.